Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin gives his thoughts on the recent press release that announced a partnership between Outside, Inc and the University of Colorado Denver.
On the surface the partnership between a media entity and an institution of higher learning focused on testing outdoor products may seem like a good idea, but if you pull back a few layers there are more questions than answers.
Colin leans on his history working at a textile manufacturer to try and deduce the value and potential pitfalls of this partnership.
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