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The Outdoor Industry Is A Trillion Dollars: So What?


Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) it's a breakdown of the new report that says Outdoor Recreation in the United States carries an economic impact of $1.1 trillion.


Two weeks ago the Bureau of Economic Analysis released a report showing that outdoor recreation impacts the United States economy to the tune of a trillion dollars.


But what is in this report? Is it all hiking boots and fishing poles? It's much more complex than that however most folks have been happy to celebrate the number and move on...but not journalist Kyle Frost who did an in depth breakdown of the report in his newsletter and on his website.


Today Kyle returns to THE ROCK FIGHT to talk about what's in the report, the impact it will have on the outdoor industry and community and the lackluster response to the report by the outdoor media.


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