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Your mom knows everything you've ever done. So does ours.


Columbia Goes Big: Inside “Engineered for Whatever”
Click to listen on your favorite podcast app! Today on The Rock Fight, The Brief is back! The Brief is a look at the brand and creative...
3 hours ago


Previewing Gear Abby & Saying Goodbye To Wednesdays
Click to listen on your favorite podcast app! Today on the show Colin & Shawnté bid farewell to the Wednesday episodes of The Rock Fight...
2 days ago


The Outdoors Is Not Separate From Us
Click to listen on your favorite podcast app! Today we open the container with Gear Abby herself, outdoor journalist and author, Shawnté...
3 days ago


Preseason vs ASAP Orders: Who Holds The Risk? Plus: Redefining The Zombie Brand!
Click to listen on your favorite podcast app! Today on the show Colin convenes with The Monday Boys (outdoor industry insider Eoin...
4 days ago


Is The Triple Crown Of Hiking "Dumb"?
Click to listen on your favorite podcast app! Today on The Rock Fight Colin & Shawnté discuss the following topics that have come out of...
Aug 20


Arkansas' Outdoor Playbook: If You Build It, They Will Come
Click to listen on your favorite podcast app! Today we open the container with Arkansas' first Director of Office of Outdoor Recreation,...
Aug 19


Is Running Tariff Proof? + Under Armour Could Use A Little More 'Grrrr'
Click to listen on your favorite podcast app! Today Colin along with Outdoor Industry Insider Eoin Comerford and Brand & Creative Expert...
Aug 18


From Surfer To The Redwoods
Click to listen on your favorite podcast app! Today Colin sits with OG Rock Fighter Justin Housman to discuss his career pivot from a...
Aug 15


Beauty & Bread
All too often, I find myself saying that as an environmentalist, a conservationist, and someone who cares about the planet and the...
Aug 14


Reviewing Trail Etiquette, Killian's New Project & The Personal Cost Of Being Rescued
Click to listen on your favorite podcast app! Today on the show Colin and Shawnté get into the following topics that have come out of the...
Aug 13


Who Got The Best Outdoor Brands? The Results Are In!
On the Monday August 4th episode of The Rock Fight, host Colin True was joined by Shawnté Salabert, Eoin Comerford, and Producer Dave for...
Aug 12


People Do What’s Easy, Obvious, and Convenient
Click to listen on your favorite podcast app! Today we open the container with environmental journalist, Sophie Benson . Doug begins the...
Aug 12


Engineered For Whatever: Breaking Down Columbia's New Campaign
Click to listen on your favorite podcast app! Today on the show Colin, outdoor industry insider Eoin Comerford, and brand/creative expert...
Aug 11


Ortovox Returns Fire!
Click to listen on your favorite podcast app! A few weeks back on the show Colin, Producer Dave, and consigliere to The Rock Fight Eoin...
Aug 8


The Ultimate Outdoor Playlist: 1990's Edition
Click to listen on your favorite podcast app! We've talked about all sorts of outdoor pop culture on The Rock Fight, movies, TV, books,...
Aug 6


Whatever Time We Have Left, Let's Do Good With It
Click to listen on your favorite podcast app! Doug begins today's episode with an exploration of the profound cultural shift from...
Aug 5


You Are A Dirtbag
If you’re in the outdoor industry, you’re a dirtbag. And that’s something to be proud of. It means your primary drive is being outside:...
Aug 4


The Outdoor Brand 'Schoolyard' Draft
Click to listen on your favorite podcast app! Today on The Rock Fight we're drafting the best of the best! Throughout 2025 The Rock Fight...
Aug 4


Speedland’s Billboard Play: Bold Move or Big Mistake?
Click to listen on your favorite podcast app! Today on The Rock Fight we debut The Brief! The Brief is a look at the brand and creative...
Aug 1


US Forest Service Abandons Regional Offices Plus: Do We Still Need Approach Shoes?
Click to listen on your favorite podcast app! Today on the show Colin & Shawnté run through the following topics and headlines to come...
Jul 30


What's The Best Dumbest Thing You've Done In The Outdoors?
Click to listen on your favorite podcast app! Today Doug opens the container with Greg Williams. Doug begins the show by embracing...
Jul 29


To Live Deliberately
Explaining why he wrote Walden , why he walked away from society to live in a cabin by that now-infamous pond, Henry David Thoreau wrote:...
Jul 28


The Real Impact of MAP Policies
Click to listen on your favorite podcast app! Today on The Rock Fight Colin is joined by outdoor industry insider Eoin Comerford and...
Jul 28


When The Trail Turns Tragic, Inspiration At Badwater & The 'Backpacking With A Gun' Mailbag!
Click to listen on your favorite podcast app! Today Colin is joined by outdoor journalist Shawnté Salabert who is off of the trail and...
Jul 23
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